This week we are going to present Kelly Talamas, American Creative director & Consultant living in Colombia. We know that the world of fashion is unique and conventional, especially when you launch a new brand that you want to introduce to that small and special bubble that you know is difficult to access. That's where our Kelly appears, a day like any other we contacted on instagram and that's how our relationship of admiration and solidarity began. Since then, she has always been there to guide and support us, and here is her story.
When and how did you realise you wanted to work in fashion?
My grandmother, mother and older sister were always creatively-inclined, and that definitely influenced me from a young age. Around 11 or 12 years old is when I mostly became interested in fashion, but I did not realize I wanted to make a career out of it until I was in University. I was always passionate about writing and magazines, which led me to study journalism with an emphasis on fashion.
Between today and ten years ago do you think that fashion in Latin American has evolved internationally?
Absolutely. When I started working at Vogue Mexico & Latin America 13 years ago, we primarily covered international design. There were few “well known” Latin designers (Silvia Tcherassi and Esteban Cortazar were among the few). It’s not that they didn’t exist, people just didn’t know where to even begin finding them, and US or European brands were the most sought after. Flash forward to today, and Latin America is in the spotlight internationally.
How would you like to see yourself professionally in 10 years?
Owning my own business, which ideally will involve both giving back to the community and educating our youth.
What is the best moment you have lived in your career?
I’ve been so fortunate to have lived many amazing moments, too many to count. Projects. I always look back at fondly are launching Who’s on Next in Mexico, a platform that discovers and awards emerging local talent, and being able to showcase that talent internationally. Interviewing Karl Lagerfeld in Cuba was also a highlight. But I honestly hate to say I’ve had a best moment— I think there are still so many things I’ve yet to accomplish.
Your best advice for a women who dreams of becoming an entrepreneur?
Persevere. Know that there will always be challenging moments, but it’s how you handle and push through those moments that will determine your success. And be genuinely nice to people, no matter what their role or position— people remember that.
What¹s your favourite Dondoks' model and how do you like to style it?
The Juju sandals in white. They’re my go-to in warm weather. My favorite pairing is with a floral midi dress.
What is your favourite item you have in your closet?
I go through phases, but I’ll always love my black Chanel 2.55 — it was the first piece i bought with my first big paycheck.
Do you think fashion has to be sustainable?
Yes, we’re at a point where it should not even be an option, but a requirement.