European Editor at Footwear News
Our second episode is dedicated to Stef, always active, smiling, but above all always with a good attitude to everything and everyone, her day-to-day always full of adventures with stories that only she could tell, make her an exceptional woman
When and how did you realise you wanted to become a fashion editor?
I love fashion so it was a no-brainer really, but I went to a super academic school where I studied Latin and Greek and then a very traditional university so it wasn't until later that I figured out it could be an actual job as well. However, having a local seamstress meticulously copy a Vivienne Westwood couture piece for a May Ball was probably a clue that I wasn't cut out for life as a blue-stocking.
How would you like to see yourself professionally in 10 years?
I am all about building relationships. I specialise in both emerging and more established talent within the accessories market so I would like ultimately to transition into a more commercial sphere, scouting and broking partnerships and collaborations between brands and platforms.
What is the best moment you have lived in your career?
When you’re working in the fashion industry you sometimes need to check yourself to remember that you are in an incredibly privileged position with unparalleled access to experiences ranging from the sublime to the ridiculous. A Dior masked ball at the Musee Rodin with white horses disguised as unicorns, meeting Azzadine Alaia at his final couture outing where Naomi Campbell opened and closed the show, watching those St Laurent crystal boots march across the Place du Trocadero, a private Vanessa Paradis gig in Paris as a guest of Chanel and Karl Lagerfeld’s final show when the house transformed the Grand Palais into a beach that somehow featured an actual tide. The first time I was photographed by Mr Street Peeper in Milan, commissioning shoe designers to create the most beautiful sketches of their dream wedding footwear for Meghan Markle, a Vetements show in the Champs Elysees McDonalds, having Roger Vivier designer Gherardo Felloni sing opera to me in his studio, my first Valentino couture show, driving a Givenchy golf buggy at Claire Waight Keller’s Givenchy menswear extravaganza in Florence and the real-life Zoolander moment when the Queen sat next to Anna Wintour at Richard Quinn.
Your best advice for a women who dreams of becoming an entrepreneur?
Surround yourself with positive people who have your back, don¹t underestimate the value of connections, be specific with your goals, learn from your mistakes, take calculated risks and trust your instincts.
What¹s your favourite Dondoks' model and how do you like to style it?
The Frida Flamingo pump. It’s a statement piece so I’ll always mix it up and team it with cut-off shorts or sportswear.
What is your favourite item you have in your closet?
An orange floral print maxi dress by Dodo Bar or that I’ve rinsed on Instagram. The colour really makes your skin pop.
Do you think fashion has to be sustainable?
The word ‘sustainable’ is relative. I think the most important thing is to have a business model that focuses on quality and minimises waste and over-production. Without those fundamentals in place, the rest is noise.